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Apprenticeships are riding a tide of positive public opinion as more people look for opportunities to gain work experience while they learn or reskill themselves to better meet the demands of today’s jobs market.

Data shows that 80 per cent of the public strongly back apprenticeships. Meanwhile, four times as many people believe that apprenticeships are a better preparation for the workplace than a university degree.

Businesses agree, with data from the Chartered Institute of Personnel and Development showing that 70 per cent of employers have seen improvements in the goods and services they offer after hiring an apprentice.

This National Apprenticeships Week thousands of people in England will be looking at what further or higher education route best fits them. I’m proud to have employed apprentices as part of my staff and would encourage colleagues to look into this for their own teams too.

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