The incoming boss of a university facing a £45m deficit has said it "had not adapted as quickly as some others to changes".
In a video message to the University of East Anglia (UEA), Prof. David Maguire said it was "no secret the university was currently facing some challenges".
"There is a need to put the finances on a stable footing, seek clarity of purpose and focus on the things where UEA can really excel," he added.
He will take up his new role on 22 May.
Prof Maguire, who will become vice-chancellor, said the institution "finds itself in a difficult but far from impossible situation."
He said there was already a broad consensus the university should be "dual intensive" - involved in research and teaching of the highest quality.
"The world of universities has changed substantially in the past decade, with greater competition for resources, both nationally and internationally.
