A UK-based education provider has been reprimanded by the Advertising Standards Authority (ASA) over its “misleading” marketing of a “Master of Business Administration” course.
The London School of Planning and Management (LSPM) described its 12-month “MBA” programme as “fully accredited and accepted worldwide”, but the course being offered was in fact a level 7 diploma in strategic management and leadership, an ASA investigation has found.
A page advertising the “MBA” on the school’s website was complained about in January 2023 due to LSPM not holding degree-awarding powers. The ASA described the complainant as a “director of quality and standards at a UK university”.
Text in a section marked “overview” stated: “The Master of Business Administration (MBA) is a prestigious postgraduate qualification that is highly valued by leading employers. It can boost your salary, increase your professional reputation and expand your networking opportunities.”
